Music Theory Online
A Journal of Criticism, Commentary, Research, and Scholarship
Volume 6, Number 5, November 2000
Copyright � 2000 Society for Music Theory
OnMusic Internet-Based Music Appreciation Course
McGraw-Hill Education and icubed Form Alliance to Provide First Online Music Appreciation Course Innovative Course Revolutionizes Music Learning
New York - November 6, 2000 - Students have been listening and downloading music from the Internet for years. Now they can learn to appreciate it online. McGraw-Hill Education, the nation's top college music textbook publisher, and icubed have formed an alliance to create and distribute the Web's first full-featured music appreciation course for college students.
OnMusic is an internet-based music appreciation course that seamlessly integrates Web-based course material with an accompanying CD-ROMs for instant access to full-color photos, video clips, and more than 20 hours of music spanning more than a thousand years. Musical selections range from well-known masterworks like Beethoven's Fifth Symphony to works by lesser-known masters like the Baroque composer Barbara Strozzi. Each course section contains a wide variety of resource links that provide easy access to other informative Web sites for additional research.
The alliance is another example of McGraw-Hill Education's focus on providing online solutions for its target markets.
"OnMusic brings music to life for students in a way that has never been available before. The course is easy to use and enables educators to customize their classes to suit their objectives," says Chris Freitag, executive editor of McGraw-Hill Humanities/Social Sciences. "The three CD-ROM course is affordable and similar to the cost of a standard textbook," he added.
OnMusic's administration and course organization is entirely online. There is no need for new equipment or complex downloads. Students receive three CD-ROMs for their PC. At the other end, professors use a syllabus, curriculum, and administrative tools as provided, or customized, to fit their individual class. Once this is done, students can log on and begin. Professors can create and administer quizzes and tests online and an electronic grade book provides the means to track student progress in every way imaginable allowing for review or editing of grades anytime. OnMusic will even transmit the grades directly to the registrar's office automatically. Everything is administered easily and securely via the Web.
OnMusic made its formal debut November 4 at Musical Intersections 2000, a joint meeting in Toronto of 14 music societies and associations, which was attended by thousands of music teachers and students. In test trials, feedback has been favorable. Hundreds of students are currently using the course in more than 10 test institutions across the country.
Professor Bruce Langford of Citrus College in California says, "having spent a great deal of time looking, I am absolutely convinced that there is no better system for delivering this course online anywhere."
OnMusic is designed for easy access from a PC or Macintosh computer. Almost any computer capable of connecting to the Internet already has the tools needed to run the course. Additional information about the course is available at www.icubedonline.com/mgh.
The OnMusic alliance is one example of McGraw-Hill Education's continuing focus on providing educators electronic tools to enhance student learning. Other McGraw-Hill electronic-based tools tailored for the higher education community include: PageOut, its popular custom course Website creation tool, serving over 30,000 registered professors; Online Learning Centers that follow McGraw-Hill textbooks and provide students with additional resources; and Primis Online, which enables professors to deliver custom material, including ebooks, to their students by linking to McGraw-Hill Higher Education's ebookstore.
About McGraw-Hill Education
McGraw-Hill Education is the nation's leading educational publisher with 1999 revenues of $1.73 billion. It is a unit of The McGraw-Hill Companies (NYSE: MHP), a global information services provider serving the financial services, education and business information markets through leading brands such as Standard & Poor's and Business Week. Founded in 1888, the corporation has more than 400 offices in 32 countries. Sales in 1999 were $4.0 billion. Additional information is available at www.mcgraw-hill.com.
icubed, based in Woodland Hills, CA, develops and markets instructional programs and materials for educational institutions and the consumer market worldwide. The company was founded by Dr. Carlos Maldonado and Ms. Dongsook Whitehead. icubed's mission is to become the premier creator and provider of interactive, multimedia intensive online courses for students of all ages and academic levels. The company is committed to building long-term relationships with customers, industry partners, and academic institutions in order to establish a global brand in the fast growing online education market.
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Updated 14 November, 2002